A NEW ACCOUNT, OR A SEASON RESET
Queue
Role
Region
How it is played
Heroes
pick 2+Overwatch 2 will not let a new account into competitive until it has won fifty Quick Play games. Not played fifty, won fifty, which at an ordinary win rate is closer to a hundred games and somewhere around seventeen hours. It exists to keep smurfs out, and it lands on everybody who buys the game and wants to play the mode it is known for.
The other thing on this page is not an unlock. Every season Overwatch resets where you sit and asks you to play your way back, and a reset package is that climb done for you to the rank you finished the previous season on. Pick the unlock if the account has never played competitive, and the reset if it has and the season turned over.